New P.L.A.Y. Products

When your dog or cat takes those first curious sniffs of a new P.L.A.Y. product, you’ll sense that something great is happening.

Why? Because P.L.A.Y. has a unique approach to designing special things for your pet. One that takes you, your pet and our planet very seriously. And takes fun pretty seriously, too.

Elevate your space and get inspired with P.L.A.Y.'s latest products.


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New Bedding Collections & Plush Toys Debuted at SuperZoo 2019

Take your shop to new heights with P.L.A.Y.’s Fetching Flock Plush Toy Collection! Guaranteed to get dogs’ hearts soaring with joy, these five feathery toys are packed with enticing squeaks, crunches and crinkles. Plus, they’re eco-friendly and 100% machine washable! Available individually or in 10pc sets with a free POP Display.   

Fetching Flock Plush Toy Collection by P.L.A.Y.

Looking to liven up your shop's bedding section? P.L.A.Y.’s Mosaic Lounge Bed is made from 100% natural cotton fabric and comes in two unique color patterns to keep pups lounging in style all night long! Available in four sizes, beds feature furniture-grade craftsmanship, stylish trims, eco-friendly stuffing and are 100% machine washable.

Mosaic Lounge Bed Collection by P.L.A.Y.

Satisfy your customer's search for a beautiful pet bed with P.L.A.Y.’s Celestial Lounge Bed! This modern design is available in two chic colorways and will add a touch of sparkle to any room, while its elevated sides give furry friends the comfort and support they deserve. Available in four sizes, beds feature furniture-grade craftsmanship, stylish trims, eco-friendly stuffing and are 100% machine washable.

Celestial Lounge Bed Collection by P.L.A.Y.

Treat your furry customers like a queen and king with P.L.A.Y.'s Solstice Lounge Bed! This stunning design comes in two color options and features elevated sides for ultimate support. Whether pups enjoy daydreaming in the sun or long slumbers in the shade, this bed will carry them off to dreamland in no time. Available in four sizes, beds feature furniture-grade craftsmanship, stylish trims, eco-friendly stuffing and are 100% machine washable.

Solstice Lounge Bed Collection by P.L.A.Y.

P.L.A.Y.'s California Dreaming Memory Foam Beds feature 100% high-density memory foam cushions and breathable microfiber covers. Ideal for larger, senior dogs needing extra support, beds come in three sizes to fit all sleeping styles and are now available in two new colorways! Choose from our Big Sur Brown and Alcatraz Black shades, in addition to our classic Fog Gray color, to customize our most supportive bed to your customers' decor.

California Dreaming Memory Foam Beds by P.L.A.Y. - New Colors Available!

Dogs will bark and cats will purr with joy this holiday season when they sink into P.L.A.Y.’s cozy Snuggle Bed! This convertible bed can be molded into a variety of shapes and uses, conforming to you and your pet’s lifestyle, and offering pups or kitties a heavenly retreat. With two new color options, snuggling has never been easier! Check out our new Graphite Black and Leopard Brown prints to add more style to your shop's bedding section.

Snuggle Bed by P.L.A.Y. - New Colors Available!

New Plush & Outdoor Toys Unveiled at Global Pet Expo 2019

Class is now in session at P.L.A.Y. and we’ve got everything a good dog needs to become teacher’s pet. Discover the hidden crinkles, never-before-heard squeaks and glow in the dark features in our new Back to School Plush Toy Collection! Now available individually or in 15pc. sets with a free POP School Bus Display.

Back to School Plush Toy Collection by P.L.A.Y.

Life’s a ball! Entice Fido with an epic game of fetch with P.L.A.Y.’s Scout & About Nova Ball and Stick. Made from our signature NovaFlex material, toys are non-toxic, durable and feature a rugged surface to massage your pup’s canines.

NovaFlex Ball & Stick Toys by P.L.A.Y.

Outdoor P.L.A.Y. time just got twice as entertaining with new Scout & About Rope Toys! Give dogs the ultimate game of tug-of-war with the Tug Ball Rope Toy or a chewer’s paradise with the Honeycomb Rope Toy featuring treat-hiding places.

NEW Scout & About Outdoor Rope Toys by P.L.A.Y.

Willow’s Mythical Plush Toy Collection will add a touch of charm to your furry friend’s life with its five enchanting creatures in the shape of a Dragon, Gnome, Unicorn, Yeti and Jackalope. These fairy-tale companions make playtime as magical as ever, entertaining pets with their endless squeaks, crinkles and crunches for hours of playtime fun! Now available individually or in 10pc sets with a free POP Castle Display!

Willow's Mythical Plush Toy Collection by P.L.A.Y.

New Toys & POP Display Available

Rawr! For a limited time while supplies last, your furry customers can welcome Sasha the Snow Leopard to their toy collection. Sharing the same features found in the other Safari toys, this exotic cutie will encourage pups everywhere to rock their spots, while contributing 2% of the sales to the International Fund for Animal Welfare (IFAW) to help in its mission to reduce commercial exploitation of animals, protect wildlife habitats and assist animals in distress. This item is not included in the Safari toy set. 

Snow Leopard Safari Toy by P.L.A.Y.

Santa reached out with a special request and we answered! Our Wobble Ball™ 2.0 is spreading holiday cheer with a festive new poinsettia-colored edition. Your furry customers are sure to add this to their Christmas lists! This item is sold separately and not included in the sets.

NEW Holiday-themed Wobble Ball Edition by P.L.A.Y.

Fill your dog’s stocking with these festive toys, guaranteed to bring holiday cheer to even the grumpiest humbug. P.L.A.Y.'s Holiday Classic Toy Collection consists of classic Christmas favorites including a Gingerbread Man, Candy Canes, Hot Chocolate, Yule Log and Roasted Turkey that will make your Christmas morning extra sweet and memorable. Available individually or in NEW 15-piece sets with free POP Display.

New Holiday Classic Toys POP Display by P.L.A.Y.

New Co-Branded Line Introduced at NY Now 2018

This new line will brighten up your store! In collaboration with Biff the Dog we are thrilled to introduce our new SPIKED! by P.L.A.Y. line, featuring Biff Sr. & Biff Jr. toys, plush collars and a colorful rainbow bed that portrays Biff's message of universal love and acceptance pawfectly. We believe every furry friend should be shown the same amount of love regardless of age, breed or appearance. Your furry customers will love their new plush toys made with our eco-friendly PlanetFill® stuffing and will look like pupstars rocking their spiked collars.

Spiked! by P.L.A.Y. Collection

To receive a catalog and pricing, place an order or for any questions:

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Luxury Designed

For Pets, People & Planet

You want to pamper your pooch and update your decor at the same time, and with P.L.A.Y. luxury dog bed products, you can do just that. These fashionably unique and durable dog beds do so much more than provide a place for your dog to rest its head. Designed to fit any stylish home, these dog beds are a treat for both you and your furry friends.

Made with the environment in mind, these designer dog beds have removable covers and cushions that are machine washable, durable, eco-friendly and completely swoon-worthy. With exclusively designed graphics created by artists in San Francisco, New York, and Los Angeles and certified safe polyfiber stuffing made from recycled plastic bottles, we deliver a look and feel that will leave tails wagging and wallets intact.

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