Under the Sea Plush Toys

Inspired by Momo’s hilarious antics and zoomies (definition: when a dog runs around in crazy circles yelping with joy before collapsing to the ground to take a play-induced nap) whenever we took her to our local beach, P.L.A.Y. dedicates our second collection of plush dog toys to the Earth’s precious marine life. The Under the Sea Dog Toy collection consists of 5 plush toys; a King Crab, Giant Clam, Giant Squid, Green Sea Turtle and Starfish dog toys.

In line with P.L.A.Y.’s continued commitment to helping animals in need, 2% of the purchase price will benefit the International Fund for Animal Welfare (IFAW) to aid in its mission to reduce the commercial exploitation of animals, protect wildlife habitats, and assist animals in distress. Learn more about IFAW and what you can do to help support the cause here.

  • Hand-made craftsmanship, double layer exterior and inverse cross-stitched joints ensure extra durability
  • Each plush toy comes with a squeaker inside, perfect for hours of rambunctious fun
  • Eco-friendly, certified-safe PlanetFill® filler is made from 100% post-consumer recycled plastic bottles
  • 100% washer and dryer friendly
  • AZO-free dye
  • All of our toys meet the same strict quality standards for manufacturing infant and children products. Meet requirements for:
    • EN71 – Part 1, 2, 3 & 9 (EU)
    • ASTM F963 (US) toy safety standard
    • REACH - SVHC


Avg customer review:
(11 Reviews)

My baby boy got the crab in last month's bark box and he and I are both in love so we came here to get the others offered! Buying 2 of the sea turtles, one for our mini nauzie sampson and one for my hubby's turtle collection, turtles are his favorite :)


Received the crab in our bark box and OMG my baby girl is in loooove. You know she loves a toy when she doesn't automatically shred it to tiny pieces (she is a heavy chewer!) She is sleeping on it as i type. Very durable and impressively soft!!!! What a score/bang for your buck!!!

Best plush dog toys ever.

These are by far the best quality plush dog toys I have ever encountered. They are super soft, but very durable and the dogs absolutely love them.

Great Toy

Excellent quality and fun toy! Our dog loves it! Highly recommend!

Great toy! Won't hesitate to order again.

Love this. Katy and Tink will be crazy about this on christmas morning. Softer and more durable than I'd hoped.


This is a cute toy that appears to be well made. Client dog gift.

Love the toys!!

I got my first P.L.A.Y. toy in my November Barkbox and my dogs loved it so much I decided to order The Under the Sea Set. My dogs LOVE the toys and really enjoy playing tug a war with the Squid. The toys are soft, cute and very good quality!!

No more crabby dog!

I bought this toy for my parents dog. They are avid crabbers in the Puget Sound and their dog is in love with this toy. She hasn't even made a dent in it, and carries it around everywhere with her. Very good quality, and the design is so cute.

Great Selection

I love this set because my dog can choose the toy that fits his mood. He mainly fluctuates between the Squid and Turtle, but when new people come over he brings out the sea star! Highly recommend for the dog that likes to be selective.

Great toy!

We have a senior Dachshund who we recently rescued and she loves this toy. The material is sturdy yet gentle for her mouth which is very sensitive as she has had many teeth pulled. She loves to carry it around, get to the squeaker, and pull it by the tentacles. It is so cute to see her so attached to the Squid, we will likely purchase more for backup!

Excellent Products!

The Under the Sea toys are very soft and are of great quality! They make fun people toys too!

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  • Green Sea Turtle

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Product Sizing X

Product One Size
Crab 9.0" x 6.3" x 2.0"
Giant Clam 6.8" x 5.5" x 1.0"
Giant Squid 16.3" x 3.8" x 3.8"
Starfish 6.8" x 5.3" x 1.5"
Green Sea Turtle 7.5" x 6.1" x 2.0"